eskuta by

Effective Date: November 2025

Eskuta Scotland is operated by Sport Aberdeen (Company Registration No. SC350981, Charity No. SC040973), trading as Eskuta Scotland, with registered office at Stronachs LLP, 28 Albyn Place, Aberdeen, AB10 1YL. Head Office at 4th Floor, The Bridge, Kings Way, Bridge of Don, AB23 8BL

Sport Aberdeen is the Data Controller of the personal data you provide to us and is registered with the Information Commissioner’s Office (Ref: Z3565299).

We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003.

Our Privacy Promise

  • We collect, use, and store your personal information securely.
  • We only use your personal data for the purposes explained here.
  • We do not sell your data.
  • You remain in control of your marketing preferences.

Information We Collect

When you interact with Eskuta Scotland, we may collect:

  • Contact details – name, address, phone number, email
  • Payment details – processed securely by our payment provider
  • Order/account details – purchases, order history, login credentials
  • Technical information – IP address, browser, device identifiers
  • Marketing interactions – website behaviour, email engagement (via GA4, Microsoft Clarity, Brevo, Facebook Pixel)
  • Media – photographs or videos taken at promotional events (with consent)

How We Use Your Information

We use your information to:

  • Process and deliver orders
  • Provide customer service
  • Manage your account and order history
  • Send marketing communications (if you’ve opted in)
  • Improve our website and marketing effectiveness
  • Comply with legal and tax requirements

Lawful Basis for Processing

  • Consent – e.g., marketing communications and cookies
  • Contract – fulfilling your order or account
  • Legal obligation – tax, regulatory, and safety requirements
  • Legitimate interests – improving our website and services, preventing fraud

Media

We may capture photographs or videos at promotional events for marketing purposes such as website, social media, or printed materials. Where you are clearly identifiable, we will obtain your consent before publishing. You can withdraw this consent at any time.

Cookies and Tracking

We use cookies and similar technologies including Google Analytics 4, Microsoft Clarity, Brevo, and Facebook Pixel to:

  • Analyse how our site is used
  • Improve site functionality and user experience
  • Measure marketing effectiveness

You can control cookies in your browser settings. Essential cookies are required for site functionality; all others require your consent.

Who We Share Your Information With

We only share your personal data when necessary:

  • Payment providers – to process secure transactions
  • IT and analytics providers – Google, Microsoft, Meta, Brevo
  • Delivery partners – to fulfil your order
  • Professional advisors and regulators – where legally required

We do not sell your data.

International Transfers

Some of our providers, such as Google, Microsoft, Meta, and Brevo, may transfer data outside the UK/EEA. These transfers are protected using Standard Contractual Clauses (SCCs) or the UK International Data Transfer Agreement (IDTA), along with any additional safeguards required by law.

How Long We Keep Your Data

  • Order and payment records – kept for 6 years to meet tax and legal obligations
  • Marketing data – kept until you unsubscribe or withdraw consent
  • Media – kept until it is no longer relevant for marketing or until you withdraw consent
  • Analytics data – retained according to provider settings (for example GA4 default 26 months)

Your Rights

You have the right to:

  • Access the data we hold about you
  • Request correction of inaccurate information
  • Request deletion of your data (where lawful)
  • Withdraw consent to marketing at any time
  • Restrict or object to certain processing
  • Request a copy of your data in portable format

To exercise your rights, contact dataprotection@sportaberdeen.co.uk or write to:
Data Protection Officer, Sport Aberdeen, Stronachs LLP, 28 Albyn Place, Aberdeen, AB10 1YL.

Marketing Preferences

We only send marketing communications if you have opted in. You can unsubscribe at any time using the link in our emails or by contacting us directly.

How We Protect Your Data

Your information is stored securely with access limited to authorised staff. Where third parties process your data, they are required to meet strict data protection standards.

Changes to This Policy

We keep this policy under review and will update it when necessary. Any changes will be posted on this page with the revised date.